{"id":12,"date":"2022-06-05T03:38:00","date_gmt":"2022-06-04T18:38:00","guid":{"rendered":"https:\/\/bat2022.shoplic.site\/?post_type=work&#038;p=12"},"modified":"2025-03-21T16:02:19","modified_gmt":"2025-03-21T07:02:19","slug":"sentbe","status":"publish","type":"work","link":"https:\/\/batcrew.co.kr\/ko\/post\/work\/sentbe\/","title":{"rendered":"SentBe"},"content":{"rendered":"\n<div class=\"wp-block-columns sentbe is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column sentbe is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/SentBe_AppSplash_mockup_Crop.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/SentBe_logo_motion_HD-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ub85c\uace0\ube44\uad50_3@3x-1024x400.png\" alt=\"\" class=\"wp-image-1972\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ub85c\uace0\ube44\uad50_3@3x-1024x400.png 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ub85c\uace0\ube44\uad50_3@3x-300x117.png 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ub85c\uace0\ube44\uad50_3@3x-768x300.png 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ub85c\uace0\ube44\uad50_3@3x-1536x600.png 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ub85c\uace0\ube44\uad50_3@3x-2048x800.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"size-body2\"><strong>CHALLENGE<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"size-body2\"><strong>\ube0c\ub79c\ub4dc\ub97c \ubc14\ub77c\ubcf4\ub294 \ub2e4\uc591\ud55c \uc2dc\uc120\uc758 \ucc28\uc774<\/strong><\/p>\n\n\n\n<p class=\"size-body2\">\uc13c\ud2b8\ube44\ub294 \uad6d\ub0b4 \ucd5c\ucd08 \ud574\uc678 \uc1a1\uae08 \ub124\uc624 \ubc45\ud0b9 \uc11c\ube44\uc2a4\ub85c \uc790\ub9ac \uc7a1\uc558\uc9c0\ub9cc, \ube60\ub974\uac8c \uc131\uc7a5\ud558\ub294 \uc0ac\uc5c5 \uaddc\ubaa8\uc640 \uc2e4\uc801 \uae30\uc900\uc5d0 \ube44\ud574 \uc8fc\ubaa9\ud560 \ub9cc\ud55c \ube0c\ub79c\ub4dc \ud30c\uc6cc\ub97c \ub9cc\ub4e4\uc9c0 \ubabb\ud558\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \uad6d\ub0b4 \uc911\uc18c\uae30\uc5c5\uacfc \uc678\uad6d\uc778\ub4e4 \uc0ac\uc774\uc5d0\uc11c \uc555\ub3c4\uc801\uc778 \uc11c\ube44\uc2a4 \ub9cc\uc871\ub3c4\uc640 \uc11d \ub2ec \uae30\uc900 65%\uc5d0 \ub2ec\ud558\ub294 \uc7ac\uc0ac\uc6a9\ub960 \ub2ec\uc131\uc744 \ud1b5\ud574 B2B\uc640 B2C \uc601\uc5ed\uc5d0 \uac78\uccd0 \uc548\uc815\uc801\uc778 \uc11c\ube44\uc2a4 \uc6b4\uc601\uc744 \ud558\uace0 \uc788\uc5c8\uc9c0\ub9cc, \uc0ac\uc6a9 \uc8fc\uae30\uac00 \ube44\uad50\uc801 \uae34 \uc11c\ube44\uc2a4 \ud2b9\uc131\uc0c1 \ud0c0\uac9f \uc2dc\uc7a5\uc5d0\uc11c \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4\ub97c \ub192\uac8c \ud615\uc131\ud558\uae30 \uc5b4\ub824\uc6b4 \uc0c1\ud669\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ud3ec\uc2a4\ud2b8 \ucf54\ub85c\ub098\ub85c \uc778\ud55c \uc2dc\uc7a5 \ud65c\uc131\ud654\ub97c \uc55e\ub450\uace0 \uc5ec\ub7ec \uacbd\uc7c1\uc0ac\ub4e4\uc774 \uae30\ub2a5\uc801\uc778 \uace0\ub3c4\ud654\ub97c \ud1b5\ud55c \uc11c\ube44\uc2a4 \ud488\uc9c8 \uc0c1\ud5a5 \ud3c9\uc900\ud654\ub97c \uc9c4\ud589\ud558\uba70, \ubaa8\ub450\uac00 \u2018\ube60\ub974\uace0, \ud3b8\ub9ac\ud558\uace0, \uc800\ub834\ud55c \uc218\uc218\ub8cc\u2019\ub97c \uc678\uce58\ub294 \uc0c1\ud669 \uc18d\uc5d0\uc11c \uc13c\ud2b8\ube44\ub9cc\uc758 Top of Mind \ube0c\ub79c\ub4dc \uc804\ub7b5\uc774 \ud544\uc694\ud558\uc600\uc2b5\ub2c8\ub2e4.\u200b\u200b\u200b\u200b\u200b\u200b\u200b<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_04.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"size-body2\"><strong>OUR APPROACH AND SOLUTION<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"size-body2\"><strong>\uce5c\uadfc\ud55c \uae08\uc735, \uce5c\uc808\ud55c \uae08\uc735<\/strong><\/p>\n\n\n\n<p class=\"size-body2\">\uc2a4\ud0c0\ud2b8\uc5c5\uc73c\ub85c\uc11c, \uadf8\ub9ac\uace0 \ud540\ud14c\ud06c \uae30\uc5c5\uc73c\ub85c\uc11c \uc13c\ud2b8\ube44\uc758 \uac15\uc810\uc740 \ud601\uc2e0\uc5d0 \ube60\ub974\uace0 \uac15\ud558\ub2e4\ub294 \uc810\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uc13c\ud2b8\ube44\uac00 \ubc14\ub77c\ubcf4\ub294 \ud601\uc2e0\uc774\ub780 \ub2e8\uc21c\ud55c \uae30\uc220\uc801 \uc6b0\uc704\ub9cc\uc744 \ucad3\ub294 \uac83\uc774 \uc544\ub2cc, \uc9c4\uc815\uc73c\ub85c \uc0ac\uc6a9\uc790\uc758 \uc5ec\ub7ec \uc785\uccb4\uc801\uc778 \uc678\ud658 \ubcc0\ub3d9\uc131 \ubb38\uc81c\ub97c \ud574\uacb0\ud574 \uc138\uc0c1\uc5d0 \uc774\ubc14\uc9c0\ud558\ub294 \ubcc0\ud654\ub97c \ub9cc\ub4dc\ub294 \uac83\uc785\ub2c8\ub2e4. \uc804\ubb38 \uc678\ud658 \uad00\ub9ac\uc0ac \ucd9c\uc2e0\uc758 \ucc3d\uc5c5\uac00\ub4e4\uacfc \ud64d\ucf69\uacfc \uc2f1\uac00\ud3ec\ub974 \ub4f1 \ud574\uc678 \uac70\uc810\uc5d0 \uc790\uccb4 \ub124\ud2b8\uc6cc\ud06c\ub97c \ub454 \uc548\uc815\uc801\uc778 \ub124\uc624 \ubc45\ud0b9 \uc11c\ube44\uc2a4\ub85c\uc11c \u2018\ud574\uc678 \uc1a1\uae08 \uc11c\ube44\uc2a4\uc758 \uae00\ub85c\ubc8c \uc2a4\ud150\ub2e4\ub4dc\ub97c \uad6c\ucd95\ud55c\ub2e4\u2019\ub77c\ub294 \uac83\uc744 \ube0c\ub79c\ub4dc\uc758 \ubaa9\ud45c\ub97c \uc124\uc815\ud588\uc2b5\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574 \ub2e4\uc591\ud55c \uc778\uc885\/\ubb38\ud654\uad8c\uc744 \uc544\uc6b0\ub97c \uc218 \uc788\ub294 \uc911\uc758\uc801\uc774\uace0 \uc720\uc5f0\ud55c \ube0c\ub79c\ub4dc \uc815\uccb4\uc131\uc744 \uc9c0\ud5a5\ud558\ub3c4\ub85d \ud588\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ub124\uc624 \ubc45\ud06c \ud2b9\uc131\uc0c1 \ub2c8\uce58 \uc2dc\uc7a5 \uace0\uac1d\uc744 \ub300\uc0c1\uc73c\ub85c \ud55c\ub2e4\ub294 \uc810\uacfc \uae08\uc735\uc0ac\uc758 \ud2b9\uc815 \uc11c\ube44\uc2a4\ub97c \uace0\ub3c4\ud654\ud558\ub294 \uc601\uc5ed\uc778 \uc810\uc744 \uac10\uc548\ud574, \uc804\ud1b5 \uae08\uc735\uacfc\uc758 \ud611\uc5c5\uc744 \uace0\ub824\ud55c \ube0c\ub79c\ub4dc \uacbd\ud5d8\uc744 \uc124\uacc4\ud558\ub294 \ub370 \ucd08\uc810\uc744 \ub9de\ucdc4\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc804\ub7b5 \ubc29\ud5a5\uc131\uc744 \uae30\ubc18\uc73c\ub85c, BAT\ub294 \u2018Sending Future\u2019\ub77c\ub294 \uc13c\ud2b8\ube44\ub9cc\uc758 \ube0c\ub79c\ub4dc \ucee8\uc149\uc744 \uac1c\ubc1c\ud558\uc5ec \uc8fc\uc694 \uc11c\ube44\uc2a4\uc778 \u2018\uc678\ud658&nbsp;\uc1a1\uae08\u2019\uc744 \ud1b5\ud574 \ub2e4\uc591\ud55c \uacc4\uce35\uc758 \u2018\uae08\uc735 \ud3ec\uc6a9(Financial Inclusion)\u2019\uc744 \ub9cc\ub4dc\ub294 \uc13c\ud2b8\ube44\ub9cc\uc758 \uba54\uc2dc\uc9c0\ub97c \uad6c\ucd95\ud558\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_05.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_06-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-large-font-size\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column size-body2 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"size-body2\"><strong>\uae00\ub85c\ubc8c \ud540\ud14c\ud06c\uc640 \uae08\uc735 \ud3ec\uc6a9\uc744 \ud5a5\ud55c \uc13c\ud2b8\ube44\ub9cc\uc758 \uc5b8\uc5b4<\/strong><\/p>\n\n\n\n<p>\uc13c\ud2b8\ube44\uc758 \ubaa8\ub4e0 \uc5b8\uc5b4\uc801\uc778 \uc815\uccb4\uc131\uc758 \uadfc\uac04\uc774 \ub418\ub294 Tone of Voice\uc640 \uc2dc\uac01\uc801\uc778 \uc815\uccb4\uc131\uc758 \uadfc\uac04\uc774 \ub418\ub294 Creative Keyword\ub294 &#8216;Diverse, Solid, Clear, &#8216;Friendly&#8217;\ub77c\ub294 \ub124 \uac00\uc9c0 \uc6d0\uce59\uc73c\ub85c \uc124\uacc4\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc774 \uac00\uce58\ub4e4\uc740 \ube0c\ub79c\ub4dc\uac00 \uc5b8\uc5b4\uc801\uc73c\ub85c\ub098 \uc2dc\uac01\uc801\uc73c\ub85c \uc720\uc0ac\ud55c \uba54\uc2dc\uc9c0\ub97c \uad6c\uc0ac\ud560 \uc218 \uc788\uac8c \ud558\ub294 \uadfc\uac04\uc774 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"size-body2\">BAT\ub294 \uc1a1\uae08 \ud589\uc704\ub97c \uc9c1\uad00\uc801\uc73c\ub85c \ub4dc\ub7ec\ub0b4\uace0 \uc788\ub294 \ube0c\ub79c\ub4dc\uc758 \ub124\uc784\uacfc \uc774\ub2c8\uc15c S\ub97c \ud65c\uc6a9\ud558\uc5ec \uac15\ub825\ud558\uace0 \uc9c1\uad00\uc801\uc778 \uc0c1\uc9d5 \uae30\ud638\ub97c \ub9cc\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4. \uad50\ucc28\ud558\ub294 \ub450 \uace1\uc120 \ub77c\uc778\uc73c\ub85c \uc774\ub8e8\uc5b4\uc9c4 \uae30\ud558\ud559\uc801\uc774\uace0 \uc2ec\ud50c\ud55c \uc774\ub2c8\uc15c \ub85c\uace0\ub294 \uae30\uc220\uacfc \uae08\uc735\uc758 \uc0c1\ud638 \uc791\uc6a9 \ubc0f \uace0\uac1d\uacfc SentBe\uc758 \uc0c1\ud638 \uc791\uc6a9\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \ub85c\uace0\uc758 \uace1\uc120 \ub77c\uc778\ub4e4\uc740 \ubed7\uc5b4\ub098\uac00\uace0 \uc720\uc5f0\ud558\uac8c \ud615\ud0dc\ub97c \ubcc0\ud654\ud558\uba74\uc11c \uadf8\ub798\ud53d \uc2dc\uc2a4\ud15c \uc804\ubc18\uc5d0 \uc801\uc6a9\ub418\uc5b4 SentBe\uac00 \ub098\uc544\uac00\uace0\uc790 \ud558\ub294 \u2018Borderless\u2019\ud55c \uac00\uce58\ub97c \ub4dc\ub7ec\ub0c5\ub2c8\ub2e4. \ube14\ub8e8 \ud1a4\uc73c\ub85c \uc774\ub8e8\uc5b4\uc9c4 \uba54\uc778 \uceec\ub7ec \uc2dc\uc2a4\ud15c\uacfc \ub2e4\ucc44\ub85c\uc6b4 \uc2a4\ud399\ud2b8\ub7fc\uc73c\ub85c \uc774\ub8e8\uc5b4\uc9c4 \ubcf4\uc870 \uceec\ub7ec \uc2dc\uc2a4\ud15c\uc758 \uc870\ud569\uc744 \ud1b5\ud574 \uae08\uc735 \uc11c\ube44\uc2a4\uc758 \uc2e0\ub8b0\uac10\uacfc \ub2e4\uc591\ud55c \ubb38\ud654\uad8c\uc758 \uace0\uac1d\uc744 \ud5a5\ud55c \ud3ec\uc6a9\uc131\uc744 \ud568\uaed8 \ub2f4\uc558\uc2b5\ub2c8\ub2e4. \ub098\uc544\uac00 \uad6c\ucd95\ub41c \uadf8\ub798\ud53d \uc2dc\uc2a4\ud15c\uc744 \ud65c\uc6a9\ud558\uc5ec DA, SNS \ub9c8\ucf00\ud305\uc744 \uc704\ud55c \ud1b5\ud569\uc801\uc778 \ucf58\ud150\uce20 \ub808\uc774\uc544\uc6c3 \uac00\uc774\ub4dc\ub97c \uc815\ub9bd\ud558\uc5ec \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \ud5a5\uc0c1\ub41c BX \uacbd\ud5d8\uc744 \ub9cc\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/Typo_motion-1.mp4\" playsinline><\/video><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"4298\" height=\"5732\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_09.png\" alt=\"\" class=\"wp-image-1612\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_09.png 4298w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_09-225x300.png 225w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_09-768x1024.png 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_09-1152x1536.png 1152w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_09-1536x2048.png 1536w\" sizes=\"auto, (max-width: 4298px) 100vw, 4298px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns sentbe is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ud310\ud615\ubaa8\uc158-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_11_\uc218\uc815.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc544\uc774\ucf58\ubaa8\uc158_2.mp4\" playsinline><\/video><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-1024x683.jpg\" alt=\"\" class=\"wp-image-1934\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-1024x683.jpg 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-300x200.jpg 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-768x512.jpg 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-1536x1024.jpg 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-2048x1365.jpg 2048w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_14_2-530x355.jpg 530w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns sentbe is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-1024x683.jpg\" alt=\"\" class=\"wp-image-1911\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-1024x683.jpg 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-300x200.jpg 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-768x512.jpg 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-1536x1024.jpg 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-2048x1365.jpg 2048w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_15-530x355.jpg 530w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\ube4c\ubcf4\ub4dcnew_2_\ud569\uc131-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc778\uc2a4\ud0c0\ud569\ubcf8.mp4\" playsinline><\/video><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"4986\" height=\"3324\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1.png\" alt=\"\" class=\"wp-image-1556\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1.png 4986w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1-300x200.png 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1-1024x683.png 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1-768x512.png 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1-1536x1024.png 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_19-1-2048x1365.png 2048w\" sizes=\"auto, (max-width: 4986px) 100vw, 4986px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-1024x768.jpg\" alt=\"\" class=\"wp-image-1765\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-1024x768.jpg 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-300x225.jpg 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-768x576.jpg 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-1536x1152.jpg 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-2048x1537.jpg 2048w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc0ac\uc774\ub2c8\uc9c0\ud569\ubcf8-2-800x600.jpg 800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns sentbe is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_22.mp4\" playsinline><\/video><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-1024x768.jpg\" alt=\"\" class=\"wp-image-1763\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-1024x768.jpg 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-300x225.jpg 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-768x576.jpg 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-1536x1152.jpg 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-2048x1536.jpg 2048w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uc720\ub2c8\ud3fc\ud569\ubcf8-1-800x600.jpg 800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1707\" height=\"2560\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-scaled.jpg\" alt=\"\" class=\"wp-image-1564\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-scaled.jpg 1707w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-200x300.jpg 200w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-683x1024.jpg 683w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-768x1152.jpg 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-1024x1536.jpg 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/BAT_SentBe_Web_Portfolio_25-1365x2048.jpg 1365w\" sizes=\"auto, (max-width: 1707px) 100vw, 1707px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uac00\uc774\ub4dc\ubd81\ud569\ubcf8-2-1024x341.jpg\" alt=\"\" class=\"wp-image-1851\" srcset=\"https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uac00\uc774\ub4dc\ubd81\ud569\ubcf8-2-1024x341.jpg 1024w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uac00\uc774\ub4dc\ubd81\ud569\ubcf8-2-300x100.jpg 300w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uac00\uc774\ub4dc\ubd81\ud569\ubcf8-2-768x256.jpg 768w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uac00\uc774\ub4dc\ubd81\ud569\ubcf8-2-1536x512.jpg 1536w, https:\/\/batcrew.co.kr\/wp-content\/uploads\/2023\/02\/\uac00\uc774\ub4dc\ubd81\ud569\ubcf8-2-2048x683.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p><strong>CONCLUSION<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"size-body2\"><strong>\ud3ec\uc2a4\ud2b8 \uc720\ub2c8\ucf58\uc73c\ub85c\uc11c\uc758 \ub3c4\uc57d<\/strong><\/p>\n\n\n\n<p class=\"size-body2\">\uc13c\ud2b8\ube44\ub294 BAT\uc640\uc758 \uc131\uacf5\uc801\uc778 \ub9ac\ube0c\ub79c\ub529 \ud504\ub85c\uc81d\ud2b8 \uc774\ud6c4, \ub9ac\ub274\uc5bc\ub41c \ube0c\ub79c\ub4dc\ub97c \uc54c\ub9ac\uae30 \uc704\ud55c IMC \ucea0\ud398\uc778\uc73c\ub85c \ub450 \ubc88\uc9f8 \ud504\ub85c\uc81d\ud2b8\ub97c \ud611\uc5c5\ud558\uc600\uc2b5\ub2c8\ub2e4. \uc0c8\ub85c\uc6cc\uc9c4 \uba54\uc2dc\uc9c0\ub97c \uc54c\ub9ac\ub294 \ubaa8\uc158 \ubca0\uc774\uc2a4\uc758 \ud2f0\uc9d5 \uc601\uc0c1\uacfc, \ucc28\ubcc4\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc54c\ub9ac\ub294 \ucee4\uba38\uc15c \uc601\uc0c1\uc744 \uac1c\ubc1c\ud558\uc5ec \uae00\ub85c\ubc8c\ub85c \uc1a1\ucd9c\ud558\uc600\uc73c\uba70, 380\ub9cc\uc744 \ub118\ub294 \ubdf0\ub97c \ub2ec\uc131\ud558\uace0 \uc571 \uc124\uce58\ub85c\uc758 \uc5f0\uacb0\uc744 \ud1b5\ud574 \uc778\uc9c0\ub3c4\ub97c \uc131\uacf5\uc801\uc73c\ub85c \ub192\uc600\uc2b5\ub2c8\ub2e4. BAT\uc640\uc758 \ud611\uc5c5\uc744 \uae30\uc810\uc73c\ub85c, \uc13c\ud2b8\ube44\ub294 \uc678\ud658 \ubd84\uc57c \uc194\ub8e8\uc158\uc744 \uc120\ub3c4\ud558\ub294 \uae00\ub85c\ubc8c \ud540\ud14c\ud06c \uae30\uc5c5\uc73c\ub85c \ub098\uc544\uac00\uc57c \ud560 \uc9c0\ud5a5\uc810\uc744 \uacf5\ud45c\ud588\uc73c\uba70 \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc0ac\uc5c5 \uc601\uc5ed\uc744 \ud06c\uac8c \ud655\ub300\ud588\uc2b5\ub2c8\ub2e4. \uc2dc\ub9ac\uc988 C \ud22c\uc790 \uc720\uce58\uc5d0 \uc131\uacf5\ud588\uc73c\uba70 \uae00\ub85c\ubc8c \uc2f1\ud06c\ud0f1\ud06c\uc778 \u2018\uae08\uc735\ud3ec\uc6a9\uc13c\ud130 (Center for Financial Inclusion, CFI)\u2019\uac00 \uc8fc\uad00\ud55c \uc81c4\ud68c \u2018\uc778\ud074\ub8e8\uc2dc\ube0c \ud540\ud14c\ud06c 50 (Inclusive Fintech 50, IF50)\u2019\uc5d0 \uc120\uc815\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:65px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"tp-video tpgb-video-box tpgb-block-acd746_12 video_playeracd746_12 \" data-id=\"acd746_12\"><div class=\"tpgb_video_player tpgb-relative-block   text-\"><div class=\"ts-video-wrapper embed-container  ts-type-vimeo\"><iframe src=\"https:\/\/player.vimeo.com\/video\/771434309?html5=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;&amp;loop=1&amp;muted=1&amp;title=0;&amp;portrait=0;&amp;byline=0;\" frameborder=\"0\" webkitAllowFullScreen mozallowfullscreen allowFullScreen title=\"\ub0b4 \ube44\ub514\uc624\"><\/iframe><\/div><\/div><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"tp-video tpgb-video-box tpgb-block-50146d_12 video_player50146d_12 \" data-id=\"50146d_12\"><div class=\"tpgb_video_player tpgb-relative-block   text-\"><div class=\"ts-video-wrapper embed-container  ts-type-vimeo\"><iframe src=\"https:\/\/player.vimeo.com\/video\/727291646?html5=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;&amp;loop=1&amp;muted=1&amp;title=0;&amp;portrait=0;&amp;byline=0;\" frameborder=\"0\" webkitAllowFullScreen mozallowfullscreen allowFullScreen title=\"\ub0b4 \ube44\ub514\uc624\"><\/iframe><\/div><\/div><\/div>\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Modernizing global finance with new fintech solutions<\/p>\n","protected":false},"featured_media":1206,"menu_order":35,"template":"","meta":{"_acf_changed":false,"tpgb_global_settings":""},"work-category":[292],"work-industry":[80],"work-sub-category":[290,291],"class_list":["post-12","work","type-work","status-publish","has-post-thumbnail","hentry","work-category-branding","work-industry-fintech","work-sub-category-campaign-film","work-sub-category-strategy-identity"],"acf":[],"tpgb_featured_images":{"full":["https:\/\/batcrew.co.kr\/wp-content\/uploads\/2022\/06\/Sentbe.jpg",1920,1080,false],"tp-image-grid":["https:\/\/batcrew.co.kr\/wp-content\/uploads\/2022\/06\/Sentbe-700x700.jpg",700,700,true],"thumbnail":["https:\/\/batcrew.co.kr\/wp-content\/uploads\/2022\/06\/Sentbe-150x150.jpg",150,150,true],"medium":["https:\/\/batcrew.co.kr\/wp-content\/uploads\/2022\/06\/Sentbe-300x169.jpg",300,169,true],"medium_large":["https:\/\/batcrew.co.kr\/wp-content\/uploads\/2022\/06\/Sentbe-768x432.jpg",768,432,true],"large":["https:\/\/batcrew.co.kr\/wp-content\/uploads\/2022\/06\/Sentbe-1024x576.jpg",1024,576,true],"default":"https:\/\/batcrew.co.kr\/wp-content\/plugins\/the-plus-addons-for-block-editor\/assets\/images\/tpgb-placeholder.jpg"},"tpgb_post_meta_info":{"get_date":"2022-06-05","get_modified_date":"2025-03-21","category_list":{"work-category":[{"term_id":292,"name":"Branding","slug":"branding","term_group":0,"term_taxonomy_id":292,"taxonomy":"work-category","description":"Brand Consulting\r\nBrand Identity\r\nWeb &amp; 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