{"id":10265,"date":"2026-03-04T18:38:40","date_gmt":"2026-03-04T09:38:40","guid":{"rendered":"https:\/\/batcrew.co.kr\/?p=10265"},"modified":"2026-03-06T15:04:52","modified_gmt":"2026-03-06T06:04:52","slug":"bat-if-design-award-2026-packaging-design-%eb%b6%80%eb%ac%b8-%ec%88%98%ec%83%81-1865-%ec%99%80%ec%9d%b8-%ed%95%9c%ec%a0%95%ed%8c%90-%eb%94%94%ec%9e%90%ec%9d%b8-%ec%9d%b4%ec%95%bc%ea%b8%b0","status":"publish","type":"post","link":"https:\/\/batcrew.co.kr\/ko\/bat-if-design-award-2026-packaging-design-%eb%b6%80%eb%ac%b8-%ec%88%98%ec%83%81-1865-%ec%99%80%ec%9d%b8-%ed%95%9c%ec%a0%95%ed%8c%90-%eb%94%94%ec%9e%90%ec%9d%b8-%ec%9d%b4%ec%95%bc%ea%b8%b0\/","title":{"rendered":"BAT, iF Design Award 2026 Packaging Design \ubd80\ubb38 \uc218\uc0c1 \u2014 1865 \uc640\uc778 \ud55c\uc815\ud310 \ub514\uc790\uc778 \uc774\uc57c\uae30"},"content":{"rendered":"\n

\ud83d\udcd6 \uc77d\ub294 \uc2dc\uac04: \uc57d 5\ubd84<\/p>\n\n\n\n

BAT\uac00 \uc138\uacc4 3\ub300 \ub514\uc790\uc778 \uc5b4\uc6cc\ub4dc \uc911 \ud558\ub098\uc778 iF Design Award 2026\uc5d0\uc11c Packaging Design \ubd80\ubb38 \ubcf8\uc0c1\uc744 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc218\uc0c1\uc791\uc740 1865 \uc640\uc778\uc758 \ud55c\uc815\ud310 \ud328\ud0a4\uc9c0 \ub514\uc790\uc778\uc73c\ub85c, \ud55c\uad6d \uc804\ud1b5 \uac74\ucd95\uc758 \ud55c\uc625 \ucc3d\uc0b4 \uad6c\uc870\uc640 \ud55c\uae00 \uc790\uc18c\uc758 \ubaa8\ub4c8\ub7ec \uc2dc\uc2a4\ud15c\uc744 \uacb0\ud569\ud55c \ud601\uc2e0\uc801\uc778 \ub514\uc790\uc778\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud074\ub77c\uc774\uc5b8\ud2b8\uc640 \uacfc\uc81c<\/h2>\n\n\n\n

1865 \uc640\uc778\uc740 \uc0b0 \ud398\ub4dc\ub85c(San Pedro) \uc640\uc774\ub108\ub9ac\uac00 \uc124\ub9bd\ub41c \ud574\ub97c \uc774\ub984\uc73c\ub85c \ud55c \uce60\ub808 \uc640\uc778 \ube0c\ub79c\ub4dc\uc785\ub2c8\ub2e4. \ud55c\uad6d \uc2dc\uc7a5\uc5d0\uc11c \uac00\uc131\ube44 \uc640\uc778\uc73c\ub85c \ud0c4\ud0c4\ud55c \uc785\uc9c0\ub97c \uad6c\ucd95\ud574\uc654\uc73c\ub098, \uc0c8\ub85c\uc6b4 \ub3c4\uc804 \uacfc\uc81c\uc5d0 \uc9c1\uba74\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud55c\uc815\ud310 \ud328\ud0a4\uc9c0\ub97c \ud1b5\ud574 \ube0c\ub79c\ub4dc \ud504\ub9ac\ubbf8\uc5c4\uc744 \ub192\uc774\ub418, \uae30\uc874 1865\uc758 \uc815\uccb4\uc131\uc744 \uc720\uc9c0\ud558\uba74\uc11c\ub3c4 \ud55c\uad6d \uc18c\ube44\uc790\uc5d0\uac8c \ud2b9\ubcc4\ud55c \uacbd\ud5d8\uc744 \uc804\ub2ec\ud574\uc57c \ud588\uc2b5\ub2c8\ub2e4. \ub2e8\uc21c\ud788 \uc608\uc05c \ud328\ud0a4\uc9c0\uac00 \uc544\ub2c8\ub77c, \ube0c\ub79c\ub4dc \uc2a4\ud1a0\ub9ac\ub97c \ub2f4\uc740 \ub514\uc790\uc778 \uc2dc\uc2a4\ud15c\uc774 \ud544\uc694\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

BAT\uc758 \uc804\ub7b5 \u2014 \ud55c\uc625 \ucc3d\uc0b4\uacfc \ud55c\uae00 \ubaa8\ub4c8\ub7ec \uc2dc\uc2a4\ud15c<\/h2>\n\n\n\n

BAT\ub294 \ub450 \uac00\uc9c0 \ud55c\uad6d\uc801 \uc694\uc18c\ub97c \ub514\uc790\uc778\uc758 \ud575\uc2ec \uad6c\uc870\ub85c \uc120\ud0dd\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud55c\uc625 \ucc3d\uc0b4 \uad6c\uc870<\/strong>
\ud55c\uc625\uc758 \ucc3d\uc0b4\uc740 \ub2e8\uc21c\ud55c \uc7a5\uc2dd\uc774 \uc544\ub2d9\ub2c8\ub2e4. \ube5b\uacfc \ubc14\ub78c\uc744 \uc870\uc808\ud558\ub294 \uae30\ub2a5\uc801 \uad6c\uc870\uc774\uc790, \ubc18\ubcf5\uacfc \ubcc0\uc8fc\ub97c \ud1b5\ud574 \uc544\ub984\ub2e4\uc6c0\uc744 \ub9cc\ub4e4\uc5b4\ub0b4\ub294 \uc870\ud615 \uc6d0\ub9ac\uc785\ub2c8\ub2e4. BAT\ub294 \uc774 \ucc3d\uc0b4\uc758 \uaca9\uc790 \uad6c\uc870\ub97c \ud328\ud0a4\uc9c0\uc758 \uae30\ubcf8 \uadf8\ub9ac\ub4dc\ub85c \ud65c\uc6a9\ud588\uc2b5\ub2c8\ub2e4. \uc640\uc778 \ub77c\ubca8\uacfc \ubc15\uc2a4 \uc804\uccb4\uc5d0 \uac78\uccd0 \uc77c\uad00\ub41c \uc2dc\uac01\uc801 \ub9ac\ub4ec\uc744 \ub9cc\ub4e4\uc5b4\ub0b4\ub294 \ubf08\ub300\uac00 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud55c\uae00 \uc790\uc18c\uc758 \ubaa8\ub4c8\ub7ec \uad6c\uc870<\/strong>
\ud55c\uae00\uc740 \uc790\uc74c\uacfc \ubaa8\uc74c\uc774 \uc870\ud569\ub418\uc5b4 \uae00\uc790\ub97c \uc774\ub8e8\ub294 \ubaa8\ub4c8\ub7ec \ubb38\uc790\uc785\ub2c8\ub2e4. BAT\ub294 \ud55c\uae00\uc758 \uc774 \uad6c\uc870\uc801 \ud2b9\uc131\uc5d0\uc11c \uc601\uac10\uc744 \ubc1b\uc544, \uae30\ubcf8 \ub3c4\ud615 \ubaa8\ub4c8\uc744 \uc870\ud569\ud558\uc5ec \ub2e4\uc591\ud55c \ud328\ud134\uc744 \uc0dd\uc131\ud558\ub294 \ub514\uc790\uc778 \uc2dc\uc2a4\ud15c\uc744 \uc124\uacc4\ud588\uc2b5\ub2c8\ub2e4. \uc6d0, \uc0ac\uac01\ud615, \uc0bc\uac01\ud615 \uac19\uc740 \uae30\ubcf8 \ud615\ud0dc\uac00 \ucc3d\uc0b4 \uadf8\ub9ac\ub4dc \uc704\uc5d0\uc11c \uc870\ud569\ub418\uba70, \uc640\uc778\uc758 \ud488\uc885\uacfc \ud2b9\uc131\uc5d0 \ub530\ub77c \uace0\uc720\ud55c \ud328\ud134\uc744 \ub9cc\ub4e4\uc5b4\ub0c5\ub2c8\ub2e4.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\ub514\uc790\uc778 \uc2dc\uc2a4\ud15c \u2014 \uaddc\uce59 \uc548\uc758 \uc790\uc720<\/h2>\n\n\n\n

\uc774 \ud504\ub85c\uc81d\ud2b8\uc758 \ud575\uc2ec\uc740 \ud558\ub098\uc758 \uc644\uc131\ub41c \ub514\uc790\uc778\uc774 \uc544\ub2c8\ub77c, \ud655\uc7a5 \uac00\ub2a5\ud55c \ub514\uc790\uc778 \uc2dc\uc2a4\ud15c\uc744 \ub9cc\ub4e0 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\ucc3d\uc0b4 \uadf8\ub9ac\ub4dc(\uad6c\uc870) \u00d7 \ubaa8\ub4c8\ub7ec \ub3c4\ud615(\uc694\uc18c) \u00d7 \uceec\ub7ec \ud314\ub808\ud2b8(\ubcc0\uc8fc) \uc138 \uac00\uc9c0 \ub808\uc774\uc5b4\uac00 \uacb0\ud569\ub418\uc5b4, \ub3d9\uc77c\ud55c \uaddc\uce59 \uc548\uc5d0\uc11c \ud488\uc885\ubcc4\ub85c \uc11c\ub85c \ub2e4\ub978 \uc2dc\uac01\uc801 \uc815\uccb4\uc131\uc744 \uac16\ub294 \ub77c\ubca8\uc774 \ud0c4\uc0dd\ud569\ub2c8\ub2e4. \uae4c\ubca0\ub974\ub124 \uc18c\ube44\ub1fd, \uc18c\ube44\ub1fd \ube14\ub791, \uce74\ub974\uba54\ub124\ub974, \uc2dc\ub77c \u2014 \uac01 \ud488\uc885\uc758 \ub9db\uacfc \ud5a5\uc758 \ud2b9\uc131\uc774 \ud328\ud134\uc758 \ubc00\ub3c4, \uc0c9\uc0c1, \ub3c4\ud615 \uc870\ud569\uc744 \ud1b5\ud574 \uc2dc\uac01\uc801\uc73c\ub85c \ubc88\uc5ed\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud558\ub098\uc758 \uc2dc\uc2a4\ud15c\uc774 \uc5ec\ub7ec \ubcc0\uc8fc\ub97c \uc790\uc5f0\uc2a4\ub7fd\uac8c \uc0dd\uc131\ud55c\ub2e4\ub294 \uc810\uc5d0\uc11c, \uc774 \ub514\uc790\uc778\uc740 \ud55c\uc815\ud310\uc744 \ub118\uc5b4 \ube0c\ub79c\ub4dc \uc804\uccb4\uc758 \ube44\uc8fc\uc5bc \ub7ad\uadc0\uc9c0\ub85c \ud655\uc7a5\ub420 \uc7a0\uc7ac\ub825\uc744 \uac16\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc18c\uc7ac \uc124\uacc4 \u2014 \ucd09\uac01\uc758 \uacbd\ud5d8<\/h2>\n\n\n\n

\uc2dc\uac01\uc801 \ub514\uc790\uc778\ub9cc\ud07c\uc774\ub098 \uc18c\uc7ac \uc120\ud0dd\uc5d0\ub3c4 \uc804\ub7b5\uc801 \uc758\ub3c4\uac00 \ub2f4\uaca8 \uc788\uc2b5\ub2c8\ub2e4. \ub77c\ubca8\uc5d0\ub294 \ud55c\uc9c0\uc758 \uc9c8\uac10\uc744 \uc7ac\ud604\ud55c \ud2b9\uc218 \uc6a9\uc9c0\ub97c \uc0ac\uc6a9\ud588\uc2b5\ub2c8\ub2e4. \uc2dc\uac01\uc801\uc73c\ub85c\ub294 \ud55c\uad6d\uc801 \ub530\ub73b\ud568\uc744 \uc804\ub2ec\ud558\uba74\uc11c\ub3c4 \uc640\uc778 \ub77c\ubca8\ub85c\uc11c\uc758 \ub0b4\uad6c\uc131\uc744 \ud655\ubcf4\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\ubc15\uc2a4 \ud328\ud0a4\uc9c0\uc5d0\ub294 \ucc3d\uc0b4 \ud328\ud134\uc744 \ud615\uc555(\uc5e0\ubcf4\uc2f1)\uc73c\ub85c \ucc98\ub9ac\ud558\uc5ec, \uc190\uc73c\ub85c \ub9cc\uc84c\uc744 \ub54c \ud328\ud134\uc758 \uae4a\uc774\ub97c \ub290\ub084 \uc218 \uc788\ub3c4\ub85d \ud588\uc2b5\ub2c8\ub2e4. \ub208\uc73c\ub85c \ubcf4\ub294 \ub514\uc790\uc778\uc5d0\uc11c \uc190\uc73c\ub85c \ub290\ub07c\ub294 \ub514\uc790\uc778\uc73c\ub85c \u2014 \ud328\ud0a4\uc9c0\ub97c \uc5ec\ub294 \uc21c\uac04\ubd80\ud130 \uc640\uc778\uc744 \ub9c8\uc2dc\uae30\uae4c\uc9c0\uc758 \uacbd\ud5d8 \uc804\uccb4\ub97c \uc124\uacc4\ud55c \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\ub77c\ubca8 \ud655\uc7a5 \u2014 \uc2dc\uc2a4\ud15c\uc758 \ud798<\/h2>\n\n\n\n

\ub514\uc790\uc778 \uc2dc\uc2a4\ud15c\uc758 \uc9c4\uc815\ud55c \uac00\uce58\ub294 \ud655\uc7a5\uc131\uc5d0\uc11c \ub4dc\ub7ec\ub0a9\ub2c8\ub2e4. 1865 \uc640\uc778\uc758 4\uac1c \ud488\uc885 \u2014 \uae4c\ubca0\ub974\ub124 \uc18c\ube44\ub1fd, \uc18c\ube44\ub1fd \ube14\ub791, \uce74\ub974\uba54\ub124\ub974, \uc2dc\ub77c \u2014 \uac01\uac01\uc774 \ub3d9\uc77c\ud55c \uadf8\ub9ac\ub4dc\uc640 \ubaa8\ub4c8 \uaddc\uce59\uc744 \ub530\ub974\uba74\uc11c\ub3c4 \uc804\ud600 \ub2e4\ub978 \uc778\uc0c1\uc744 \uc90d\ub2c8\ub2e4.<\/p>\n\n\n\n

\uae4c\ubca0\ub974\ub124 \uc18c\ube44\ub1fd\uc740 \ubc00\ub3c4 \ub192\uc740 \ud328\ud134\uc73c\ub85c \ud48d\ubd80\ud55c \ubc14\ub514\uac10\uc744, \uc18c\ube44\ub1fd \ube14\ub791\uc740 \uc5ec\ubc31\uc774 \ub9ce\uc740 \uacbd\ucf8c\ud55c \ud328\ud134\uc73c\ub85c \uc0c1\ud07c\ud568\uc744, \uce74\ub974\uba54\ub124\ub974\ub294 \uae4a\uc740 \uc0c9\uc870\uc758 \ub300\ub2f4\ud55c \uc870\ud569\uc73c\ub85c \ubcf5\ud569\uc801\uc778 \ud48d\ubbf8\ub97c, \uc2dc\ub77c\ub294 \ub9ac\ub4dc\ubbf8\uceec\ud55c \ubc18\ubcf5 \ud328\ud134\uc73c\ub85c \uc2a4\ud30c\uc774\uc2dc\ud55c \uce90\ub9ad\ud130\ub97c \uc2dc\uac01\ud654\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc0c8\ub85c\uc6b4 \ud488\uc885\uc774\ub098 \ube48\ud2f0\uc9c0\uac00 \ucd94\uac00\ub418\ub354\ub77c\ub3c4 \uc2dc\uc2a4\ud15c\uc758 \uaddc\uce59\ub9cc \ub530\ub974\uba74 \ube0c\ub79c\ub4dc \uc77c\uad00\uc131\uc744 \uc720\uc9c0\ud558\uba74\uc11c \uace0\uc720\ud55c \ub77c\ubca8\uc744 \uc0dd\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\uac83\uc774 \uc77c\ud68c\uc131 \ub514\uc790\uc778\uacfc \ub514\uc790\uc778 \uc2dc\uc2a4\ud15c\uc758 \ucc28\uc774\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

iF Design Award\ub780?<\/h2>\n\n\n\n

iF Design Award\ub294 1954\ub144 \ub3c5\uc77c \ud558\ub178\ubc84\uc5d0\uc11c \uc2dc\uc791\ub41c \uc138\uacc4\uc801\uc778 \ub514\uc790\uc778 \uc5b4\uc6cc\ub4dc\uc785\ub2c8\ub2e4. Red Dot, IDEA\uc640 \ud568\uaed8 \uc138\uacc4 3\ub300 \ub514\uc790\uc778\uc0c1\uc73c\ub85c \uaf3d\ud788\uba70, \ub9e4\ub144 \uc804 \uc138\uacc4 \uc218\ucc9c \uac1c\uc758 \ucd9c\ud488\uc791 \uc911 \ub514\uc790\uc778 \ud601\uc2e0\uc131, \uae30\ub2a5\uc131, \ucc28\ubcc4\uc131, \uc0ac\ud68c\uc801 \uc601\ud5a5\ub825\uc744 \uae30\uc900\uc73c\ub85c \uc218\uc0c1\uc791\uc744 \uc120\uc815\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

2026\ub144\uc5d0\ub294 11,000\uac1c \uc774\uc0c1\uc758 \ucd9c\ud488\uc791\uc774 \uacbd\uc7c1\ud588\uc73c\uba70, BAT\uc758 1865 \uc640\uc778 \ud328\ud0a4\uc9c0 \ub514\uc790\uc778\uc740 Packaging Design \ubd80\ubb38\uc5d0\uc11c \ubcf8\uc0c1(Winner)\uc744 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

BAT\uc758 \uc218\uc0c1 \uc774\ub825<\/h2>\n\n\n\n

\uc774\ubc88 iF Design Award \uc218\uc0c1\uc740 BAT\uc758 \ub514\uc790\uc778 \uc5ed\ub7c9\uc744 \ub2e4\uc2dc \ud55c\ubc88 \uc99d\uba85\ud569\ub2c8\ub2e4. BAT\ub294 \uc774\uc804\uc5d0\ub3c4 \uad6d\ub0b4\uc678 \uc8fc\uc694 \ub514\uc790\uc778 \uc5b4\uc6cc\ub4dc\uc5d0\uc11c \uc218\uc0c1\ud55c \ubc14 \uc788\uc73c\uba70, \ube0c\ub79c\ub529\uacfc \ud328\ud0a4\uc9c0 \ub514\uc790\uc778 \uc601\uc5ed\uc5d0\uc11c \uc9c0\uc18d\uc801\uc73c\ub85c \uc131\uacfc\ub97c \ub9cc\ub4e4\uc5b4\uac00\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ub2e8\uc21c\ud788 \uc2ec\ubbf8\uc801\uc778 \ub514\uc790\uc778\uc744 \ub118\uc5b4, \ube0c\ub79c\ub4dc \uc804\ub7b5\uacfc \ubb38\ud654\uc801 \ub9e5\ub77d\uc744 \ub514\uc790\uc778 \uc2dc\uc2a4\ud15c\uc73c\ub85c \ubc88\uc5ed\ud558\ub294 \uac83 \u2014 \uc774\uac83\uc774 BAT\uac00 \ucd94\uad6c\ud558\ub294 \ub514\uc790\uc778\uc758 \ubc29\ud5a5\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud504\ub85c\uc81d\ud2b8\ub97c \ud568\uaed8 \ud558\uace0 \uc2f6\ub2e4\uba74<\/h2>\n\n\n\n

BAT\ub294 \ube0c\ub79c\ub529, \ud328\ud0a4\uc9c0 \ub514\uc790\uc778, \ucea0\ud398\uc778, \ucf58\ud150\uce20\uae4c\uc9c0 \u2014 \ube0c\ub79c\ub4dc\uc758 \ubaa8\ub4e0 \uc811\uc810\uc744 \uc804\ub7b5\uc801\uc73c\ub85c \uc124\uacc4\ud569\ub2c8\ub2e4. \ud504\ub85c\uc81d\ud2b8 \ubb38\uc758\ub294 \uc544\ub798 \ub9c1\ud06c\ub97c \ud1b5\ud574 \ud3b8\ud558\uac8c \ub0a8\uaca8\uc8fc\uc138\uc694.<\/p>\n\n\n\n

\n

NEXT STEP<\/p>\n

BAT\uc640 \ud568\uaed8 \uc131\uc7a5\uc744 \uc124\uacc4\ud558\uc138\uc694<\/h3>\n

100+\uac74\uc758 \ucea0\ud398\uc778 \uacbd\ud5d8\uc744 \ubc14\ud0d5\uc73c\ub85c, \ube0c\ub79c\ub4dc\uc5d0 \ub9de\ub294 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc81c\uc548\ud569\ub2c8\ub2e4.<\/p>\n

\n \ud83d\udcc4 BAT \uc18c\uac1c\uc11c \ubc1b\uae30<\/a>\n \ud83d\udcac \ud504\ub85c\uc81d\ud2b8 \ubb38\uc758\ud558\uae30<\/a>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\ud83d\udcd6 \uc77d\ub294 \uc2dc\uac04: \uc57d 5\ubd84 BAT\uac00 \uc138\uacc4 3\ub300 \ub514\uc790\uc778 \uc5b4\uc6cc\ub4dc \uc911 \ud558\ub098\uc778 iF Design Award 2026\uc5d0\uc11c Packaging Design \ubd80\ubb38 \ubcf8\uc0c1\uc744 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc218\uc0c1\uc791\uc740 1865 \uc640\uc778\uc758 \ud55c\uc815\ud310 \ud328\ud0a4\uc9c0 \ub514\uc790\uc778\uc73c\ub85c, \ud55c\uad6d \uc804\ud1b5 \uac74\ucd95\uc758 \ud55c\uc625 \ucc3d\uc0b4 \uad6c\uc870\uc640 \ud55c\uae00 \uc790\uc18c\uc758 \ubaa8\ub4c8\ub7ec \uc2dc\uc2a4\ud15c\uc744 \uacb0\ud569\ud55c \ud601\uc2e0\uc801\uc778 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